As a designer, I hunt for the hidden stories within everyday phenomena. My work is a continuous exploration of the world around us, rooted in design research and concept development, the foundational tools through which I uncover the narratives that shape my projects.

I operate where art and design meet, using my background in industrial design as a lens to see the familiar from a completely new angle. Through my objects, I offer fresh perspectives that spark curiosity and invite us to question what we think we already know.

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Beyond my studio, I lecture in the diploma studies program at HIT and mentor pre-academic students at Studio 6B. I also write about design and culture for leading digital platforms, a practice that keeps me deeply engaged in the ongoing creative conversation.